PICVISA’s brand renewal

by | May 18, 2018 | About us | 0 comments

With the renewal of our latest Strategic Plan, the PICVISA brand is updated to offer a new image that is more modern and better adapted to the current situation of our sector.

In this way, in PICVISA we leave behind the logo that has accompanied us in recent years and give way to a new logo much more representative of our brand. This logo, which has different applications and versions, uses the following colors: PANTONE YELLOW 012C and PANTONE COOL GRAY 11C.

PICVISA’s change of brand is not only given by the renewal of our logo. We have also updated our vision, our mission and our values.

  • Our vision is to be one of the international reference companies in the supply of separation and optical classification equipment for the recovery of recoverable materials and the provision of an excellent after sales service for our clients.
  • Our mission is to develop separation and classification technologies, under continuous improvement / perfection of the product that allows us to offer the best solution to our customers, in a world and environment of constant change. As well as enhance and generate loyalty to the PICVISA brand.
  • Our values ​​are innovation, professionalism, efficiency, sustainability and service orientation.

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